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Glossary

   

Organic SEO SEM Glossary

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Organic SEO SEM

Organic SEO SEM practices and promotes the usage of organic search engine optimization and ethical internet search engine marketing techniques and strategies. We believe that education, knowledge and integrity are key components in operating a quality business as well as quality websites. This glossary of informative verbage definitions is part of our attempt to provide informed and upfront services for our clients and friends in natural SEO development.

Organic SEO SEM is pleased to present the glossary of terms related to business and website marketing and search engine optimization. This is a combined resource for terminology in the following areas:

 

Glossary of Business Terminology

Glossary of Real Estate (our specialty) and Mortgage Verbage

Glossary of Traditional Marketing Terms

Glossary of Search Engine Optimization (SEO) Concepts and Terminology

Glossary of Cryptography Terms

Glossary of Search Engine Marketing (SEM) Terminology

 

We hope that you find this information beneficial.

 

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Conversion Online

A completed transaction accomplished by taking steps while still on the website, such as an online purchase, downloads or specific page views.

Conversion Optimization

Designing a website to logically lead a customer through the sales cycle including conversion.

Conversion Path

The webpages that a visitor passes through, beginning with website entry and conversion completion.

Conversion Rate

The ratio of visitors taking an action deemed to be a conversion, such as a sale or a request for information, against total visitors.

Converting Search Phrase

A phrase that moves a visitor from being traffic to becoming a customer.

Convolutional Code

An extension of the block code concept, allowing memory to exist from block to block. Each encoded symbol is a linear combination of information symbols in the current block and in a selected number of preceding blocks.

Cookie

Pieces of information generated by a server embedded in HTML allowing data transfer between the server and the user's computer.

Copy

Text found on a webpage.

Copyright

A form of protection granted by law for original works of authorship fixed in a tangible medium of expression.

Copywriting

Creative process where content is developed for advertisements, webpages or marketing.

Cost Leadership

Strategy of producing products at a lower cost than competitors.

Cost per Click

Payment due when a user clicks on a link.

Cost per Lead

Payment due when visitors submit information and become a potential customer.

Coverage

The percentage of a population demographic covered by the internet.

Covert Channel

A hidden communication medium.

Covert Action

An operation that is so planned and executed as to conceal the identity of or permit plausible denial by the sponsor. A covert operation differs from a clandestine operation in that emphasis is placed on concealment of identity of sponsor rather than on concealment of the operation.

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Organic SEO SEM Business, Cryptography,
Search Engine Optimization, Search Engine Marketing and Traditional Marketing Glossary.

An informative reference directory of acronyms, key definitions and Internet abbreviation words.

 

     

Organic
SEO SEM

Ethical techniques
combined with
knowledge,
integrity and
upfront service -
a special equation.


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Organic SEO SEM Glossary